[01]
Strategic Intelligence
_
Brief in. Strategy out.
MeldSignal reads six platforms and delivers a workspace your team keeps using. Every brief, every iteration, every share.
SAme-Day turnaround
built from real conversation
sharper with every brief
[02]
PHILOSOPHY
_
STRATEGY AT THE SPEED OF THE SIGNAL IT READS. WEEKS OF WORK, DELIVERED THE SAME DAY.
STRATEGY AT THE SPEED OF THE SIGNAL IT READS. WEEKS OF WORK, DELIVERED THE SAME DAY.
STRATEGY AT THE SPEED OF THE SIGNAL IT READS. WEEKS OF WORK, DELIVERED THE SAME DAY.
Eight years on twenty global consumer brands across six industries: beauty, luxury, spirits, automotive, fashion, activewear. MeldSignal productises the Signal System methodology that shaped that work.
Nil Nuhoglu
Founder, MeldSignal
8+
years on global consumer brands
8+
years on global consumer brands
20
brands shaped
20
brands shaped
6+
consumer industries
6+
consumer industries
<1 hr
typical turnaround
<1 hr
typical turnaround
Brand strategy got slower while culture got faster.
MeldSignal reads the signal before the trend.
Six weeks from brief to answer
The agency keeps what it learned
Dashboards heavy on data, light on direction
Strategy built on opinion, sourced to nothing
A week of quotes before work starts
A report that's old on arrival
One answer, fixed the day it ships
Every brief starting from zero
Brand strategy got slower while culture got faster.
MeldSignal reads the signal before the trend.
Six weeks from brief to answer
The agency keeps what it learned
Dashboards heavy on data, light on direction
Strategy built on opinion, sourced to nothing
A week of quotes before work starts
A report that's old on arrival
One answer, fixed the day it ships
Every brief starting from zero
Brand strategy got slower while culture got faster.
MeldSignal reads the signal before the trend.
Six weeks from brief to answer
The agency keeps what it learned
Dashboards heavy on data, light on direction
Strategy built on opinion, sourced to nothing
A week of quotes before work starts
A report that's old on arrival
One answer, fixed the day it ships
Every brief starting from zero
What is the wait costing you?
BRIEFS you run per year
weeks each brief takes today
rounds of revision per brief
strategy reworked after launch
What does one brief cost you?
*Based on your own figures. MeldSignal Solo is £2,990 a year, same briefs, delivered the same morning.
[03]
Capabilities
_
Brand strategy, end to end.
Brand strategy, end to end.
Brand strategy, end to end.
[id]
[service]
[What we do]
BRAND STRATEGY
ON SUBSCRIPTIOn
Flexible plans for any scale.
[04]
How it works
_
From Brief to living strategy
From Brief to living strategy
From Brief to living strategy
Four steps. You only do the first.
Phase 1
You brief it
Your market, your audience, the question you need answered. About ten minutes.
phase 2
We do the work
The research, the reading, the analysis — done for you, delivered as a finished strategy.
Phase 3
The strategy lands.
A complete strategy at your URL — the brief, the tensions, the opportunities, the plan.
Phase 4
You keep working in it
Read it, pressure-test any claim, turn any line into the next move. It stays live.
Phase 1
You brief it
Your market, your audience, the question you need answered. About ten minutes.
phase 2
We do the work
The research, the reading, the analysis — done for you, delivered as a finished strategy.
Phase 3
The strategy lands.
A complete strategy at your URL — the brief, the tensions, the opportunities, the plan.
Phase 4
You keep working in it
Read it, pressure-test any claim, turn any line into the next move. It stays live.
[05]
Pricing
_
FROM ONE BRIEF TO A PORTFOLIO
FROM ONE BRIEF TO A PORTFOLIO
FROM ONE BRIEF TO A PORTFOLIO
Monthly
Annual
2 Months Free
Once
One strategic question. One complete strategy report.
/once
Full 6-platform consumer read
Complete Signal report
Cultural tensions & category whitespace
Competitor Landscape
12-week activation roadmap
Strategy Agent on every roadmap row
Solo
One brand. One seat. Three strategy reports a month.
/month
3 strategy reports per month
One seat, one brand
Full Signal Report on every run
Strategic Agent on every roadmap row
Always-on workspace
Read-only share links
Audit-defensible evidence layer
Consumer tensions, whitespace & roadmap generation
Agency
Popular
Multiple brands under one team. Ten strategy reports a month across up to three seats.
/month
10 strategy reports per month
up to 3 seats
multi-brand workspace
everything in Solo
Priority feedback channel
Direct onboarding call
Shared agency knowledge base
Designed for planning, strategy and new business teams
Monthly
Annual
2 Months Free
Once
One strategic question. One complete strategy report.
/once
Full 6-platform consumer read
Complete Signal report
Cultural tensions & category whitespace
Competitor Lanscape
12-week activation roadmap
Strategy Agent on every roadmap row
Solo
One brand. One seat. Three strategy reports a month.
/month
3 strategy reports per month
One seat, one brand
Full Signal Report on every run
Strategic Agent on every roadmap row
Always-on workspace
Read-only share links
Audit-defensible evidence layer
Consumer tensions, whitespace & roadmap generation
Agency
Popular
Multiple brands under one team. Ten strategy reports a month across up to three seats.
/month
10 strategy reports per month
up to 3 seats
multi-brand workspace
everything in Solo
Priority feedback channel
Direct onboarding call
Shared agency knowledge base
Designed for planning, strategy and new business teams
Agency networks and brand houses. White-label, multi-region deployment, dedicated onboarding, custom SLA.
ENTERPRISE
Contact Us
WHAT YOU GET
Agency networks and brand houses. White-label, multi-region deployment, dedicated onboarding, custom SLA.
Agency networks and brand houses. White-label, multi-region deployment, dedicated onboarding, custom SLA.
ENTERPRISE
ENTERPRISE
WHAT YOU GET
[06]
Answers
_
Frequently asked questions
01
What does MeldSignal deliver?
A live workspace at your URL, the same day you brief, usually within the hour. Inside it: the tensions in your category, the priority opportunities, and a 12-week activation plan. Every line traces back to the posts behind it. You read it, work the plan, and take any line further from there.
02
How does this differ from Brandwatch?
Listening tools tell you what people are saying. MeldSignal tells you what to do about it. The output is a strategy: named priority opportunities, ownable whitespace, twelve weeks of activation, each line defensible against the posts behind it.
03
Where does the research come from?
Public conversation across six platforms: Reddit, YouTube, TikTok, Pinterest, and Instagram posts and reels. Read fresh for every brief and filtered for relevance before any strategy is built. Built from real consumer conversation. Every cultural tension carries its verbatim evidence: quote, platform, date, link.
04
What does "living strategy" mean?
The strategy sits in your workspace, not in a slide that ages in a drive. Re-weight the activation mix and re-roll the 12-week plan, generate a creator brief from any roadmap line, annotate as you go. It moves when you need it to, instead of going stale the week after sign-off.
05
How is my data and IP protected?
Your briefs, reports, and annotations stay yours. They sit in your own workspace, isolated from every other client, and are never used to train a model. The system gets sharper at reading a category over time, but only from anonymised category-level patterns, never from your strategy or your data.
06
Who's behind MeldSignal?
MeldSignal is built and run by Meld, a London strategy and curation practice that has done this research by hand for consumer brands for years. The product is that practice, made faster and repeatable.
DIRECT LINE
Email reaches the founder. Same-day reply. Bring your brief, we'll walk you through what MeldSignal would surface for your brand.
Nil Nuhoglu
Founder, MeldSignal
[06]
Answers
_
Frequently asked questions
01
What does MeldSignal deliver?
A live workspace at your URL, the same day you brief, usually within the hour. Inside it: the tensions in your category, the priority opportunities, and a 12-week activation plan. Every line traces back to the posts behind it. You read it, work the plan, and take any line further from there.
02
How does this differ from Brandwatch?
Listening tools tell you what people are saying. MeldSignal tells you what to do about it. The output is a strategy: named priority opportunities, ownable whitespace, twelve weeks of activation, each line defensible against the posts behind it.
03
Where does the research come from?
Public conversation across six platforms: Reddit, YouTube, TikTok, Pinterest, and Instagram posts and reels. Read fresh for every brief and filtered for relevance before any strategy is built. Built from real consumer conversation. Every cultural tension carries its verbatim evidence: quote, platform, date, link.
04
What does "living strategy" mean?
The strategy sits in your workspace, not in a slide that ages in a drive. Re-weight the activation mix and re-roll the 12-week plan, generate a creator brief from any roadmap line, annotate as you go. It moves when you need it to, instead of going stale the week after sign-off.
05
How is my data and IP protected?
Your briefs, reports, and annotations stay yours. They sit in your own workspace, isolated from every other client, and are never used to train a model. The system gets sharper at reading a category over time, but only from anonymised category-level patterns, never from your strategy or your data.
06
Who's behind MeldSignal?
MeldSignal is built and run by Meld, a London strategy and curation practice that has done this research by hand for consumer brands for years. The product is that practice, made faster and repeatable.
DIRECT LINE
Email reaches the founder. Same-day reply. Bring your brief, we'll walk you through what MeldSignal would surface for your brand.
Nil Nuhoglu
Founder, MeldSignal
[06]
Answers
_
Frequently asked questions
01
What does MeldSignal deliver?
A live workspace at your URL, the same day you brief, usually within the hour. Inside it: the tensions in your category, the priority opportunities, and a 12-week activation plan. Every line traces back to the posts behind it. You read it, work the plan, and take any line further from there.
02
How does this differ from Brandwatch?
Listening tools tell you what people are saying. MeldSignal tells you what to do about it. The output is a strategy: named priority opportunities, ownable whitespace, twelve weeks of activation, each line defensible against the posts behind it.
03
Where does the research come from?
Public conversation across six platforms: Reddit, YouTube, TikTok, Pinterest, and Instagram posts and reels. Read fresh for every brief and filtered for relevance before any strategy is built. Built from real consumer conversation. Every cultural tension carries its verbatim evidence: quote, platform, date, link.
04
What does "living strategy" mean?
The strategy sits in your workspace, not in a slide that ages in a drive. Re-weight the activation mix and re-roll the 12-week plan, generate a creator brief from any roadmap line, annotate as you go. It moves when you need it to, instead of going stale the week after sign-off.
05
How is my data and IP protected?
Your briefs, reports, and annotations stay yours. They sit in your own workspace, isolated from every other client, and are never used to train a model. The system gets sharper at reading a category over time, but only from anonymised category-level patterns, never from your strategy or your data.
06
Who's behind MeldSignal?
MeldSignal is built and run by Meld, a London strategy and curation practice that has done this research by hand for consumer brands for years. The product is that practice, made faster and repeatable.
DIRECT LINE
Email reaches the founder. Same-day reply. Bring your brief, we'll walk you through what MeldSignal would surface for your brand.
Nil Nuhoglu
Founder, MeldSignal